Company History

OpenX is a new company building on an old tradition.

The OpenX ad server has been developed over the past 9 years by a passionate open source developer community.

Tobias Ratschiller, who also created the popular phpMyAdmin, started the project by releasing phpAds in 1998.

Since then our software has been called phpAds, phpAdsNew, MaxMediaManager and Openads.

Over the years the application has been dramatically extended and expanded to become the sophisticated ad management system you know today.

Milestones

1998 - Tobias Ratschiller creates phpAds
1999 - Wim Godden, with contributions from Phil Hord and Niels Leenheer, create phpAdsNew
2003 - Scott Switzer creates MaxMediaManager by building on the phpAdsNew codebase
2006 - Openads launches
2007 - Openads releases Openads 2.4 and announces $5.5m in first round funding
2008 - Openads changes its name to OpenX and announces $15.5m in second round funding

In 2006 Openads was launched with a focus of providing web publishers from around the world with tools to make the most from online advertising. The company announced venture funding in 2007 and made the first release of Openads 2.4, making it accessible to the phpAdsNew user base as a simple upgrade.

Today OpenX continues to develop the OpenX ad server and other services to help web publishers make more money from online advertising.