Websites

OpenX is used to manage advertising on websites. A website owner defines areas (zones) on a website that are reserved for displaying advertising.

To begin serving ads, you must first define at least one website. Typically, the first website you create within OpenX represents your own website. You can create additional websites within OpenX for each of the websites that you manage, or for partner websites that use your ad server but are not under your control.

Once you have created your website, you can link users to it and define which activities they can perform, for example creating zones and generating tags to add to a website’s pages. You can also divide your website into channels for different categories of ad, such as 'entertainment' or 'sport'.

See also: About channels, About users