Publishers

Publishers are website owners who use OpenX to include advertising on their web pages. A publisher defines areas (zones) on a website that are reserved for displaying advertising.

You cannot serve ads until you define at least one publisher. Typically, the first publisher you create is for your own website. You can create additional publishers for more websites that you manage, or for partner websites that use your ad server but are not under your control. You can also divide your website into channels for different categories of content, such as entertainment and sport.

See also:Add a publisher and Channels.